Recruitment Marketing is how you present the Employer Brand and Recruitment Advertising is where you communicate the message to attract the right talent. This, being the first impression passive and active job seekers may receive, should be so powerful that they would want to apply without even knowing they wanted a new job.
I’m here to ensure that you and your employees represent your company in a way that attracts and retains the right talent. Job seekers have the power to research your company on all platforms, be it via social media, Careers24, Glassdoor or LinkedIn. Customer reviews on Google can also tell a story about your staff. Never cut corners on Employer Branding, because your people make the brand.
“People come for the brand, convert for the job and stay for the culture.” Tracey Parsons